Keyword research is one of the most important things that we do online. It can be very time consuming depending on how deep you need to go in order to get keywords that you are happy with, but it is well worth the effort and will pay a great return if done correctly.

The most important thing that we need in order to do effective keyword research is a keyword tool. For the purpose of this guide I am going to be using WordTracker’s free tool, due to the fact that everyone has access to it.

Before we start though, it is important to understand that for the most part these tools make guesses at the results that they give. For example, in one niche that I am in, all of the keyword tools that I have used said that a particular keyword was only getting 1 search a day. This is funny to me, because I currently get 30 visitors a day to one of my sites based on that keyword. The point I am trying to make is there is a little bit of wiggle room in the results that you get.
Read the rest of this entry